Setting the Stage for Fashion Week in New York, Event Showcased Breathtaking Designs and Vibrant Colors Created with Dye-Sublimation Technology
The Epson Digital Couture event was held in advance of Fashion Week in New York City on Feb. 9 and was a huge success, providing a visual representation of how Epson’s digital printing technologies impact the fashion and textile industry. The fashion event, built around the theme “Harmony and Peace through Fashion,” showcased collections from 11 North and Latin American designers created using Epson’s state-of-the-art SureColor® F-Series dye-sublimation printing solutions.
“Epson Digital Couture is a unique opportunity to get a glimpse into how digital technology is poised to dramatically impact the fashion industry,” said Keith Kratzberg, senior vice president, Epson America. “It is truly amazing to see what artists and designers are able to accomplish when there are no limits to creating their vision, resulting in breathtaking designs of the highest quality that conveys each designer’s signature style.”
Held in New York’s Meatpacking District, a fashion hotspot, the event attracted elite artists from the fashion industry, celebrities, socialites, and leading members of the press. The Epson Digital Couture event showcased the limitless designs made possible by Epson dye-sublimation technology through the featured collections of the following designers:
• Chloe Trujillo from Los Angeles, Calif.
• Cristina Ruales from Brooklyn, N.Y.
• Fabrizzio Berrocal from Costa Rica
• GM by Gustavo Moscoso from Ecuador
• Kaleidoscopic by María de Lourdes Ramírez and Isabel Navarro Landa from Mexico
• LENERD by Felipe Santamaría Luque from Colombia
• Matías Hernán from Chile
• Ossira by Agostina Orlandi and Ludmila Osikovsky from Argentina
• Pionier by Janet Ríos and Carmen Artica from Peru
• Santika by Danny Santiago from Miami, Fla.
• Tigresse by Fabio Yukio from Brazil
Designer Cristina Ruales, from Brooklyn, New York, says, “My inspiration is working with the juxtaposition between art versus nature. It’s really been quite a pleasure and quite a luxury, to be able to get our true art straight onto the fabric.”
“Since we had already been using Epson’s Dye-sub technology, we were invited to be part of this project. The colours are vivid and as designers, it helps us expand our creativity,” said Janet Rios and Carmen Artica from Pionier.
“Epson’s textile printing solutions allow artists, designers, entrepreneurs, and established fashion brands to print detailed designs and vibrant colors in real-time, for a new level of creative freedom,” said Agustin Chacon, Epson America’s vice president of international marketing. “The success of the second Epson Digital Couture event underscores the synergy of fashion and state-of the-art printing technology for a new era of design creativity and functional versatility.”
More about Epson Digital Textile Printing Solutions
Epson’s dye sublimation and direct-to-garment printing allow entrepreneurs and established fashion brands to print on a variety of fabrics in real-time, including cotton and synthetic fibers, for a new level of creative freedom.
The Epson SureColor® F-Series dye sublimation printing technology provides designers an accessible means to bring their ideas and inspiration to life with unsurpassable quality. The SureColor F-Series leverage Epson UltraChrome® DS ink with an all new high density Black ink to deliver black density with better tonal transitions and grayscale, plus rich colors and smooth gradations onto fabric. Including a Wasatch SoftRIP workflow with specialty features for textile and fashion printing, the SureColor F-Series enables designers to create and print original designs with greater flexibility and control.
The Epson SureColor F2000 Series direct-to-garment (DTG) ink jet printers deliver industrial-level production, image quality, and reliability. With the ability to print directly onto garments ranging from 100 percent cotton to 50/50 fabric blends, the SureColor F2000 offers fashion entrepreneurs a quality, affordable printing solution. The Epson SureColor F2000 Standard Edition is a high-speed CMYK-only model and the White Edition offers the added benefit of white ink for printing on dark or color fabrics.